Campaign Manager

This job has been Expired
Prism Jobs
  • Post Date: March 15, 2018
  • Applications 0
  • Views 45
Job Overview
Develop integrated marketing campaign strategies and activity plans for key
programs leveraging product platform (website, app) and off platform activities (using
digital marketing channels) to achieve key outcomes
 Manage the implementation, tracking and measurement of integrated digital
marketing campaigns within the timelines and budgets
Work with key stakeholders to implement campaign activity including: Product, Digital
marketing, CRM, PR etc.
 Brief external agencies including Creative, Digital and Media planning agencies to
deliver campaign activity against brief
 Deliver weekly/monthly optimization and monthly reporting of results against metrics
including use of web analysis tools such as Google Analytics, email data reports, KPI
report evaluations, call volume, quality of demand, and demand generated
additionally .
Develop CRM strategies for each campaign and coordinate CRM activity including
Buyer lifecycle communication emails, call centre activity, list purchasing, effectively
manage generated leads from all area of the campaign activity in conjunction with the
business stakeholders and overall CRM strategy
Work with key stakeholders (Clients, Marketing/Product teams, Sales) to identify
marketing/product solutions aiding new revenue streams
 Adhere to all policies and procedures with regards to budget expenditure, displaying
budget control for individual products and courses reporting any variances promptly
 Actively partake in the running of the department providing ideas and best practice
synonymous with a high performance team
Job Detail
  • Career LevelManager
  • Gender*Both
  • Qualification*Any Graduate, Any Post-graduate
  • Experience*1 Year- 5 Years
  • Salary*4 - 7 lacs