Working with the Marketing Team of MattsenKumar, the primary goal is to craft engaging and SEO optimized content that drives relevant traffic and connects with target audience (C Level Executives of Customer Support, Marketing & Sales functions of major corporations) across the globe.
Researching content in the marketplace and competitors
Support with keyword research
Support with topic research
Create content for specific target audiences
With a focus on copywriting, produce content predominantly in articles, case studies, eBooks and blog format
Produce additional content to support:
Infographics (with support from the Graphic Designer)
Relationship Building with Key Influencers, Partners and Customers in the Industry
Support with PR Releases
Function as an internal journalist with a keen eye for good work teams do for our clients
Support with Content Strategy
Track Content Success and Analyse Results
Keep up to date with the Content Marketing area, to bring new ideas into the mix
Support the team across other products, services and businesses as and when needed.
Adaptability: Must possess ability to maintain effectiveness in a changing environment and the willingness to respond quickly and positively to change.
Communication: Must have the ability to speak and write so as to be clearly understood by others, using appropriate vocabulary, grammar and style.
Creativity: Must have the ability and willingness to generate new ideas and to recognise and build on those of others.
Initiative: Must have the willingness to move things forward by taking action without needing to be asked and without due escalation.
Relationship Building: Must have the ability and willingness to develop and exploit a range of productive relationships both inside and outside the team.
Self Confidence: The ability to make a positive impact and to maintain a credible position with others on an ongoing basis.
Qualification*Any Graduate, Any Post-graduate
Experience*3 Year- 8 Years
Salary*Best in Industry