Data Analyst/Intellect HR Pvt Ltd/Gurgaon

This job has been Expired
Intellect HR Pvt Ltd
Job Overview

Primary Responsibilities:

Generate insights based on trends observed in the data, tie back to the business initiatives and update business owners

Analyzing online user behavior, conversion data and the customer journeys

Strong analytical skills to investigate and understand the opportunities of where A/B testing may be required and analyses the success of tests that have been run

Work closely with Senior Management, Category teams, UX, Design, Production etc to scope out tests, document requirements, create hypotheses, develop variations to test, build tests and thoroughly QA them.

Thorough analysis of completed tests, presented concisely. Conclusions & learnings to feed back into MVT program and where appropriate into the overall site development road map

Produce tactical analysis and implications/recommendations in line with business expectations

Use statistical tools to identify and evaluate the relationships between data fields and outcomes

Recognizing and observing emerging trends, opportunities and threats from changes in Search, Social and the wider Analytics landscape

Evaluate tools and standards to develop best in class analytic strategies

You execute quantitative analysis that translates data into actionable insights.

Manage and Interpret large amounts of complex data across functions (Web, App, CRM, Operations, etc.)

Ensure data integrity and recognize / resolve data inconsistencies in reports, analysis and analytics toolsets.

Develop and enhance automated reporting templates that communicate KPI, trends and deviations to stakeholders.

Effective presentation and story boarding skills with exposure to executive level presentations.

Understanding digital marketing landscape and role of analytics top drive campaign goals.

Take trainings at practice level to build analytics capabilities within the team.

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points 

Good to have: 

Experience of working on R/Python to run statistical analysis.

Advanced analytics knowledge & experience clustering, regression, forecasting, etc.

Experience Guidelines:

Must have strong hands on experience with at least one major Web Analytics package, ideally Adobe Analytics, CoreMetrics or WebTrends.

Working with a marketing team on campaign planning, campaign analytics or business analytics

Knowledge spanning website, media and marketing is a must have

Liaising with differing stakeholders/clients.

Conducting A/B tests.

Proficiency about eCommerce customer journeys.

Flexibility; able to change priorities quickly and deliver simultaneously across projects of different priorities, pace

Excellent communication skills and ability to communicate complex ideas simply.

Job Detail
  • Career LevelOthers
  • Gender*Both
  • Qualification*Any Graduate
  • Experience*4 Year- 8 Years
  • Salary*Best in Industry