Lead – Digital Marketing/diamond-consultants/Mumbai

This job has been Expired
Diamond Consultants
Job Overview

KEY RESPONSIBILITIES 

Lead and manage all digital campaigns, from ideation to media planning to optimization and performance analysis 

Drive subscription growth across global markets through performance marketing across desktop and mobile channels 

Lead all efforts and goals on organic and digital paid media: SEO, SEM, Display, Paid Social, App Install, Affiliate, Direct buys etc. Serve as the strategic lead for programmatic display, especially the Double Click suite 

Drive brand communication through marketing programs which are highly targeted basis content affinity of relevant segmented audience cohorts 

Develop a deep understanding of target consumer and become his/her advocate across company initiatives 

Partner closely with the media, advertising, and analytics teams to define campaign performance metrics to ensure a high level of effectiveness 

PERFORMANCE MEASURES 

Number and quality of new users 

ROI for Marketing campaigns 

Adherence to timelines for each brief 

Quality of creative output according to brief 

QUALIFICATION

Post graduate from a reputed institute with an experience of 7+ years 

KNOWLEDGE AND SKILLS 

Digital marketing experience, preferably in a digital commerce organization Exposure to management of digital and social media 

Exposure to managing partner relations: Research Teams, Agencies and Vendors 

Should have seen and understood the other elements of marketing, like branding, consumer insight, consumer engagement etc. 

Familiar with cross-cultural dynamics and business practices in international markets 

PERSONAL ATTRIBUTES 

Demonstrated organizational and interpersonal skills, including ability to work effectively within a team and a fast-paced dynamic business environment 

Excellent interpersonal skills; outstanding in team work, ability to work successfully with teams across the org 

Detail orientation, execution excellence & entrepreneurial spirit 

Creative thinker focused on driving effective solutions for business 

Agile and able to thrive in an environment of high flux 

Highly collaborative 

Job Detail
  • Career LevelOthers
  • Gender*Both
  • Qualification*Any Graduate, Any Post-graduate
  • Experience*7 Year- 9 Years
  • Salary*Best in Industry