Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
Write short, mid and long form content for different channels and formats, including, but not limited to emails, ad copies, posts, articles, etc.
Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.- Editorial calendar and organization workflows must be developed and managed.
Channel management of digital content hubs and all supporting social channels including email / newsletter distribution. This person must understand the basic best practices of the main social media channels, which content and approaches work on each and why.
Measurement and optimization of the program will be required on a regular and ongoing basis.
Management of all creative resources including designers and other remote writers.- Identify influencers and work with them to increase brand awareness and positive engagement.
Qualification*Any Graduate, Any Post-graduate
Experience*2 Year- 5 Years
Salary*Best in Industry