PPC Manager/Diamond Consultants/Mohali

This job has been Expired
Diamond Consultants
Job Overview

We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets.

In this role, applicant should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) Applicant should also be analytical and good with numbers.

The goal will be to ensure organization online marketing efforts have the highest possible return on investment (ROI.)

Participate in forming effective paid search strategies .

Launch and optimize various PPC campaigns.

Oversee accounts on search platforms (e.g. Google AdWords, Bing).

Be involved in keyword selection and audience targeting.

Monitor budget and adjust bids to gain better ROI.

Track KPIs to assess performance and pinpoint issues.

Produce reports for management (e.g. dashboards).

Write attractive and concise copy for adverts.

Suggest and develop new campaigns across multiple channels.

Maintain partnerships with PPC ad platforms and vendors.

Find ways to reduce risk of click fraud.

Keep abreast of PPC and SEM trends.

Proven experience as a PPC Manager or Digital Marketing Specialist from Service Industry.

Experience in data analysis and reporting.

Knowledge of SEO and digital marketing concepts.

Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred.

Working knowledge of analytics tools (Google Analytics, Tableau, Web Trends etc.)

Understanding of HTML and XML is a plus.

Proficient in MS Office (particularly Excel)

Excellent communication skills.

Analytical thinking with strong math skills.

BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus.

Should be comfortable with Night Shift.

Job Detail
  • Career LevelManager
  • Gender*Both
  • Qualification*Any Graduate, Any Post-graduate
  • Experience*5 Year- 9 Years
  • Salary*Best in Industry