Analyze consumer behaviors to conceptualize region wise volume projections for hair oil & hair care product categories.
Analyze current and past industry trends, market competitiveness of hair oil & hair care products.
Prepare presentation detailing the need for brand communication
Provide support for Packaging Development
Conceptualize consumer promotion schemes (covering the objective, mechanism, merchandise etc).
Evaluate the feasibility of co-promotion by tying up with external agencies.
Consumer Complaint Addressal : interact with customers to identify the root cause of market complaints; Coordinate with various departments / functions for addressal of consumer complaints
Participate in field work related to market research to obtain first hand consumer insights on hair oil & hair care products.
Qualification*Any Graduate, Any Post-graduate, MBA
Experience*5 Year- 9 Years
Salary*Best in Industry